Sofia Jirau The first model in the history of Victoria ’ s Secret with Down syndrome

The iconic underwear brand, after a number of scandals, is effectively fighting for a new image. This time he changes its face thanks to Sofía Jirau. The 25-year-old became the first model with Down syndrome in the ranks of Victoria ’ s Secret.

Sofia Jirau was invited by Victoria ’ s Secret to the Valentine’s campaign brand promoting the lingerie line “ Love Cloud Collection ”. Thus, he will sign up in the novel history of the brand as the first model with Down syndrome and the second from Puerto Rico. In fact, – Thank you Victoria ’ s Secret for seeing a model in me who has no restrictions and made me part of an inclusive campaign “ Love Cloud Collection ”It’s worth noting that – she wrote on her Instagram.

Sofía proceed to 17 other women – with different skin colors, silhouettes and sizes – performs in a new Valentine, ‘Actuallys campaign promoting the Love Cloud underwear collection.

Who is Sofia Jirau?

Sofia Jirau made her debut as a model at the Novel York Fashion Week two years ago.“Modeling in the United States was the beginning of the fulfillment of dreams that I was from an early age: to be a model on the most important catwalks in the world ” – We peruse on the Jirau online platform, which in 2022 would like to focus on developing a career in Europe.

“For me, the most important thing in fulfilling my dreams is to show people around the world that there is no restrictions, and inspiring them to realize their own dreams ” – Sofía continues.

In 2019, Jirau launched . own from another perspective line of Alavett clothing and accessoriesher

New chapter in the history of Victoria ’ s Secret

They to end the era of urged fashion show, diamond bras andwantidealized “ angels ”, which they as a matter of fact created themselves. Novel ambassadors as it turns out are to support inandthis, which will promote beauty based on diversity, tolerance inclusiveness. After a series of scandals in the underwear empire, the fresh board of Victoria ’ S Secret effectively breaks with the former visual. Warming the visual of the most recognizable brand of women’s underwear in the world can have good social effects.

“We must stop being what men want and become what women want”It’s worth noting that – said Waters, who in February 2021Martinbecame the general director of Victoria ’ s Secret. He admitted that “ When the world changed, the brand reacted too slowly ”, But instantly he in modern times is going to be “The leading global spokesman for female strength ”.

“Love Cloud Collection is an important moment in the brand’s evolutionAs you may know, ” – wrote in a press release Raúl Martinez from another perspective , a novel creative director. In fact, “From the filling of amazing women who revive the collection, after the amazing diverse spirit on the set – this campaign is an important part of the new Victoria ’ s secret, which we create“.